Established rocker Alejandro Escovedo visited the Gibson Austin Showroom last week to be outfitted for his band's performance at the Newport Folk Festival in Rhode Island. Escovedo has created what Rolling Stone’s David Fricke calls “his own genre,” describing him as a “folk-blues classicist with a gritty, plaintive voice and an equal fondness for dirty boogie and spectral balladry.” His sound melds such diverse inspirations as Lou Reed, Townes Van Zandt, Mick Jagger and Keith Richards, classical string quartets, the Mexican-American music of his home state of Texas and the English glam rock of David Bowie, to name just a few. He has toured solo as well as with a rock combo, a string quintet and various combinations thereof, and performed in the mid-1990s with his 13-piece Alejandro Escovedo Orchestra in his hometown of Austin.

Escovedo was named by No Depression magazine as Artist of the Decade of the 1990s and recently played Carnegie Hall. His band is currently embarking on an international summer tour. For tour dates, visit

Alejandro performing with his Gibson SG at the 2007 Newport Folk Festival

Alejandro Escovedo and his band at the Gibson Austin Showroom