FOR IMMEDIATE RELEASE

Gibson Brands Debuts at Summer NAMM

Innovative Products, Giveaways, Workshops, and More

Nashville, USA – July 11, 2013 – The transformation from Gibson Guitars to Gibson Brands reflects the company’s comprehensive lineup of premium products that now covers the entire music and sound signal chain—from the musician’s hands to the listener’s heart.

A major highlight at the Summer NAMM show (held from July 11-13 at Nashville’s new Music City Center) is the gorgeous new 1934 Original Jumbo acoustic guitar, which combines Gibson’s excellence in acoustic guitar manufacturing with the attention to detail that reproduces every nuance of this classic musical instrument. Painstakingly researched and crafted to insure complete accuracy, this limited-run guitar—only 100 will ever be made—is a triumph of both elegance and historical precision that captures the dignified, yet enchanting, magic of the first jumbo acoustic.

Gibson will also showcase Gibson Pure instrument cables, which re-invent the cable by essentially eliminating handling noise, even with high-gain setups—while providing the ideal electrical match for pickups, noise-free plugging/unplugging, unprecedented suppleness, and a lifetime warranty.

Experience additional innovations at the Gibson Brands booth (#1526), including Cerwin-Vega!’s powerhouse P-Series powered speakers, Stanton’s “mil-spec” STR8.150 turntable, KRK’s Rockit 2 series monitors, Onkyo’s room-filling iLunar stereo system, TASCAM’s best-selling DR-40 digital recorder, and more. Then enter the “Gibson Brands—Stay Tuned!” giveaway, and you may win the grand prize: an SG with Min-ETune™ “robot” tuning.

There’s even a version of the popular “Beat the Robot” contest that debuted at the Frankfurt Musikmesse, along with six free workshops (repeated daily), that provide lessons from expert luthiers and techs on guitar setup and repair techniques—all hosted from the photo op-friendly Nissan/Gibson-branded NV200 repair van, which was a major hit at the 2013 New York Auto Show.

“We wanted to give showgoers something to talk about,” states Gibson Brands Chairman and CEO Henry Juszkiewicz. “This has been in incredibly exciting and positive year for Gibson, and we’re bringing that spirit to Summer NAMM. Others can supply the doom and gloom—we’ll bring the magic. Join us.”

About Gibson Brands:

Gibson Brands, the fastest-growing company in the music and sound industries, was founded in 1894 and is headquartered in Nashville, Tennessee. Gibson Brands is a global leader in musical instruments, consumer electronics, and professional audio, and is dedicated to bringing the finest experiences to consumers by offering exceptional products with world-recognized brands.

Gibson Brands has a portfolio of over 100 well-recognized brand names starting with the #1 guitar brand, Gibson. Other instrument brands include Epiphone, Dobro, Valley Arts, Kramer, Steinberger, Tobias, Slingerland, Maestro, Baldwin, Hamilton, Chickering and Wurlitzer. In professional audio, KRK Systems, TASCAM, Cerwin-Vega, Stanton, and Cakewalk also continue Gibson’s tradition of quality in their respective markets. Consumer electronics brands include Onkyo, Integra, TEAC, and Esoteric.

Gibson Brands recently expanded its reach into consumer markets with the acquisition of Philips' Home Entertainment based in Hong Kong—a company that invented the cassette tape, the CD format, the DVD format and the MP3 format. Under the Philips and Fidelio brand names, Gibson Brands continue to represent the ideal combination of innovation, tradition and a dedication to improving design while maintaining the highest level of craftsmanship.

A global company, Gibson Brands has manufacturing, marketing and research and development centers throughout the world.

All Gibson Brands are dedicated to innovation, prestige and improving the quality of life and music for its customers. Its goal is to provide the most exceptional customer audio products and experiences in the world.

Contacts:

Maureen O’Connor/Eileen Thompson-Ray/Joe Schneider
Rogers & Cowan
310-854-8116/310-854-8137/310-854-8140
moconnor@rogersandcowan.com        
ethompson-ray@rogersandcowan.com
jschneider@rogersandcowan.com