The Police

If the Police had any doubts about whether their reunion tour would be successful, they can now lay them to rest for good—it was named the top grossing and top ticket selling tour of 2007 at the 4th annual Billboard Touring Awards this week.

It was their first outing in 20 years, and it celebrated the band’s 30th anniversary. They kicked it off with a dazzling appearance at this year’s Grammys, and officially launched the tour in February at West Hollywood’s famed Whisky A Go Go nightclub with a news conference and mini concert. It’s been nonstop ever since.

In all, the tour has grossed more than $171 million, and was watched by more than 1.5 million people at 53 shows. The tour, which began in May, is due to end early next year, will see the band visit North America, Europe, Latin America, Japan, Australia, and New Zealand.

"Clearly there was pent-up demand from 20-plus years of them not touring, and the fact that they were, when they split up in the mid-80s, at their peak and they were very prolific and very successful,” said Arthur Fogel, chairman of Live Nation Inc., who produced The Police tour, in an interview with “But none of those factors could be taken for granted, and from day one it was determined that a high-profile launch was needed to ensure the tour was successful.”

Other Billboard Touring Awards winners included Justin Timberlake, who won the breakthrough award for his “FutureSex/LoveShow” tour, and grossed more than $115.8 million from 100 shows, which were attended by more than 1.5 million people.

Britain’s Download Festival at Donington Castle was named top festival, and New York’s Madison Square Garden got the award as the top arena.—Gabriel J. Hernandez